Now, I’ve nothing against miss Belle De Jour and her weblog. I read it myself from time to time. But just because a blogger writes interesting fascinating content, and has managed to get a publishing deal out of it, does not make her the 10th most powerful person in British new media.
Does she hire anyone? Fire anyone? Commission anything? Exercise power in any way? What kind of power can she exercise? None, aside from deciding which publishing house gets her memoirs.
Admittedly, blogging is a fast growing phenomenon, and one can argue it deserves to be represented in some way in the top 100. But they could have chosen “all the bloggers”, or someone like Phil Gyford or Tom Coates or the former Bloggerheads, who can at least marshal campaigns.
Addendum: Thanks to linkmachinego.com for helping me to spot the contextualizing comment from the Media Guardian that Belle Du Jour apparently “makes the list as a representative of the millions of online bloggers and the year that blogging went overground.”. Although if, as the Guardian says, it’s because she got a book deal, then what about people like Mil Millington, who managed to turn his web ramblings into a book and is now an “author”?