Amusing anecdotes & random ramblings
One rule for the BBC, another for commercial broadcasters?
You’d have thought that linking from a website to another website would be a basic principle in building websites. Even the BBC seems to agree – its’ latest Strategy Review states that “BBC Online will be transformed into a window on the web with, by 2012, an external link on every page and at least double the current rate of ‘click-throughs’ to external sites.”
Except OFCOM, the commerical broadcast regulator, has reprimanded GMTV for essentially linking to another website from its’ main website.
During a broadcast, viewers were invited to apply for free gym passes via GMTV’s website. Once they got there, they were told to click through to moneysavingexpert.com to pick up the gym passes. Ofcom said this is effectively promoting Lewis’s business and breaches rule 10.3 of the broadcasting code which states products and services must not be promoted in programmes.
Hrm…
About the author
By day a BBC/Intranet content producer. By night, mildly obsessed by web, film, comedy, pop/digital culture, people, and randomness.
| This entry was posted by andrew on March 23, 2010 at 1:43 pm, and is filed under Online life, adayinthelife. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
No comments yet.
No trackbacks yet.
Now we know who The Stig is. *yawn*
about 4 days ago - No comments
Ob. disclaimer – these views are mine alone, and nobody else’s I happened to be in a doctors’ waiting room when Sky News excitedly flashed that they had footage of the Real Stig. People actually looked up to see some handsome chap walk away from the High Court. Then they said “Ben who?”, and went
Working for the BBC….
about 3 weeks ago - No comments
means a few surprises from time to time. Like telling people that it’s not a place where they shower you with money while you hang out backstage with Matt Smith or even Huw Edwards, for instance. Although there are a few fantastic non-financial bonuses, of course – like working on election night. Really must blog
FourSquare in the UK – finally there’s a use. Oh.
about 3 weeks ago - 4 comments
West12 Shopping CentreTaken by bonez007 Like many people who use FourSquare, I often wonder if there’s actually any point to checking in to a location, aside from point scoring and the fact I’m usually bored at a bus stop. American friends of mine tell of strange legends whereby if you show you’re a Mayor at
You can link in any time you like…
about 3 weeks ago - 3 comments
LinkedIn has become the defacto premiere website for making business connections, so as a consequence all these groups have sprung up promising to connect you to more and more people. I joined a few groups, but they weren’t quite what I was looking for. So I wanted to leave a group. You’d have thought a
Who on earth is Margaret Atwood?
about 1 month ago - 1 comment
Edit: Ahhh, the author behind The Handmaid’s Tale. Must read it one day. I write likeMargaret Atwood I Write Like by Mémoires, Mac journal software. Analyze your writing!